AWL Agri's Alife relaunches bathing soap portfolio with four new variants
This story was originally published at 14:11 IST on 17 July 2026
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NEW DELHI – AWL Agri Business Ltd. Friday said it has relaunched the bathing soap portfolio under its home and personal care brand Alife, introducing four new variants with upgraded formulations, skincare-inspired ingredients, and refreshed packaging under its new brand promise, 'Khubsurati Kuchh Khaas'.
The portfolio was officially launched on Wednesday at the company's Mundra manufacturing facility in the presence of 50 of Alife's top distributors from across the country. "The relaunched Alife bathing soap range will be available across retail outlets and leading distribution channels nationwide, offering consumers a refreshed portfolio that blends upgraded formulations, skincare-inspired ingredients, signature fragrances and contemporary packaging to meet today's evolving personal care need," the company said in an exchange filing.
For the March quarter, AWL Agri Business reported a consolidated net profit of INR 2.92 billion on revenue of INR 214.65 billion. At 1357 IST, shares of the company were at INR 188.79 on the National Stock Exchange, down 0.5%. End
IST, or Indian Standard Time, is five-and-a-half hours ahead of GMT
Reported by Gunjan Rajput
Edited by Avishek Dutta
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