Analyst Concall
Page Ind to hike prices in Q1; eyes 19-21% margin in FY27
This story was originally published at 18:50 IST on 21 May 2026
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--Page Ind: Undertook calibrated price increases in select styles Q4
--CONTEXT: Comments by Page Industries mgmt in post-earnings analyst concall
--Page Ind: Hold positive outlook for coming quarters
--Page Ind: Underlying demand environment gives confidence for growth
--Page Ind: Will operate between 19% and 21% margin in FY27
--Page Ind: Benefit of price hikes taken in Jan showed in Mar
--Page Ind: Saw minimal revenue gain due to price hike Q4
--Page Ind: Banking on volume-driven growth in FY27
--Page Ind: Will try to maintain double-digit volume growth hereon
--Page Ind: Product-mix, premiumisation responsible for sales growth Q4
--Page Ind: Recorded higher margin in FY26 due to lower marketing spends
--Page Ind:Higher marketing, labour, input costs factored into margin target
--Page Ind: Absorbing some impact of input cost rise to preserve mkt shr
--Page Ind:Built up inventory as hedging technique, anticipating cost rise Q4
--Page Ind: Likely to increase prices in Q1 to cover for inflation
--Page Ind: Did hike prices in Q4 but not to pass on input cost rise
--Page Ind: Will be undertaking new distribution mgmt system
--Page Ind: Yet to take call on quantum of price increase in Q1
--Page Ind: See likelihood of further consolidation in market
By Shakshi Jain and Anand JC
NEW DELHI – Apparel manufacturer and distributor Page Industries Ltd. plans to undertake a price hike in the ongoing quarter to pass on the inflationary impact of higher input costs, the management said in a post-earnings conference call with analysts Thursday. The garment-maker is, however, yet to take a call on the quantum of increase.
This will follow calibrated price increases in January across select styles on account of product upgrades and enhancement, which added up to a weighted average increase of 2%. The company, however, saw a minimal revenue contribution from this exercise in Jan-Mar as the benefit started accruing from March. The management credited the sales mix and premiumisation trend for the revenue growth in the quarter.
For the March quarter, the company reported a net profit of INR 1.79 billion, up 9% on year. Its revenue from operations rose over 14% on year to INR 12.53 billion for the three months. Page Industries sold 54.5 million pieces of apparel in Jan-Mar, reflecting a volume growth of nearly 11% year-on-year.
For 2026-27 (Apr-Mar), the company is targeting an operating margin of 19-21% after reaching the 22% milestone in FY26. "...There are going to be investments in technology, which is unprecedented as far as Page is concerned in the previous years. So that's going to add to costs," a top company executive said, adding that this guidance also factors in a higher marketing expense at 5%, and higher salary and input costs.
The management attributed the higher operating margin in FY26 to lower marketing spends.
On a seperate note, the company made a conscious call to build up inventory, both as a hedging technique and due to the anticipated increase in raw material prices, and to ensure an adequately strong supply, the management said.
The management holds a positive outlook for the coming quarters due to underlying demand and is banking on volume-driven growth in the ongoing financial year. It aims to maintain a double-digit volume growth in FY27. "If it comes to a stage where we will need to touch (hike) prices to the extent that it's going to affect volumes, we would rather restrain from doing that given the healthy margins that we operate with and absorb that in the margins temporarily," the management said.
It further explained that it is a choice for the company to not fully pass on the inflationary impact, to hold on or grow market share while keeping demand intact--given its healthy margins.
Among other plans, after implementing an auto-replenishment system to streamline inventory, the company will be undertaking implementation of a new distribution management system.
On the larger market scenario, the management admitted to some consolidation and reduced competititive intensity than in the past. It sees the likelihood of further consolidation in the game. "...The number of brands itself has come down, and even the brands that continue to operate, their intensity with which they are activating the consumer, either through discounts or through marketing or through schemes, has also come down," a company executive said.
Thursday, shares of the company closed 0.3% higher at INR 38,380 on the National Stock Exchange. End
Edited by Akul Nishant Akhoury
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