Analyst Concall
Tata Motors eyes market share gains in coming months
This story was originally published at 21:01 IST on 13 November 2025
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By Avishek Rakshit & Simran Rede
KOLKATA/MUMBAI - Optimistic about an upsurge in demand from fleet operators and launching new vehicles, Tata Motors Ltd. is eyeing an increase in its market share in buses and commercial vehicles in the coming months, a top company official said Thursday.
As of the September quarter, Tata Motors, which recently demerged its passenger cars business into a new entity and listed it on bourses, had a market share of 35.3%. During the September quarter, Tata Motors saw a strong growth in its trucks' market share and expects to maintain the growth momentum going forward.
"After a subdued Q1 (Apr-Jun), trucks' market share rebounded strongly from the second half of Q2 (Jul-Sept). In SCV (small commercial vehicles), while the (market) shares remain flat, we witnessed healthy retail growth on the back of new launches. We expect this to continue in H2 (Oct-Mar)," a senior company official told sector analysts in a call after declaring its results for the September quarter.
The company is also confident of market share gains in medium commercial vehicles.
"We will continue to gain share in the MCV (medium commercial vehicles) buses, especially in private sector, and we will also start the delivery against the tenders that we won in Q2, which will help us in market share gaining back,"
Tata Motors said that the demand for commercial vehicles is going to be driven, namely due to the Goods and Services Tax cuts and new product launches that the company has planned for the coming months.
The GST rate cut has boosted consumption, leading to higher freight movements. As a result, freight operators will be seeking more vehicles and also replacement parts for existing ones. Smaller commercial vehicles operators have also benefited from lower prices, leading to the uptick in projected demand, the official said.
"We are currently in the process of increasing the volumes of some of the new products that we have launched and have gained traction," the official said. "We will also be launching some of our new range of products in both heavy commercial vehicles as well as intermediate light-medium commercial vehicles, which will further improve our competitiveness."
However, in the bus category, Tata Motors had previously lost market share as it was unable to bag key bus procurement tenders. As its competitors, who won them, started deliveries of the buses, Tata Motors lost market share.
"In the quarter gone by, we've been able to win three good tenders and this quantity will help us to get back the market share pretty strongly in rest of the year," the official said.
Tata Motors's sales in global markets touched pre-pandemic levels in the September quarter.
"With a quarterly volume of 7,600 units, our international business is back at pre-COVID levels of FY20," the official said.
While the company was registering good growth in Nepal for the past few quarters, the political uncertainty in the Himalayan country had negatively impacted demand there in the last quarter.
"Nepal is once again down, but I think Sri Lanka has opened up now with the economy improving there," the official said.
Additionally, the company is seeing good demand in West Asia and Africa.
Thursday, shares of Tata Motors closed at INR 320.75 on the National Stock Exchange, down 2.6%. End
IST, or Indian Standard Time, is five-and-a-half hours ahead of GMT
Edited by Deepshikha Bhardwaj
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